The LG 55" TV is everything you need to bring your favorite shows, movies, and games to life with stunning 4K quality and all the features you love. Powered by the α5 Gen 5 AI Processor, it enhances both picture and sound, delivering sharper details and vibrant colors, even on the largest screens. Plus, it can upscale your regular content to 4K, so everything looks its best. With AI Brightness Control, the screen automatically adjusts to match the lighting in your room, ensuring the perfect viewing experience whether it’s bright and sunny or cozy and dim.